Real engagements across software, hardware and AI.
Three active flagship engagements, a 110,000-item media placement marketplace, an AI meal-planning app live on the App Store and Google Play, and a custom soil sensor PCB, plus 30+ delivered projects worldwide. Every project ships behind a real production pipeline, and every client owns the source.
Active and delivered client engagements
Three projects in flight.
A US media placement marketplace at 110K-item scale, a live consumer AI app on EU infrastructure, and a custom PCB hardware build for a UK client.
NewsUSA
/ Placement marketplace & AI audit engineActiveA media placement platform built around three live surfaces: a marketplace carrying 110,000+ placement items across press, broadcast and digital, each with its own domain authority, turnaround time and per-item price, plus cart and checkout, the client-management portal the team runs accounts from, and an AI visibility audit engine that scores how AI models describe and cite a brand.
Scope highlights
- Admin backend functioning as the CRM: the team manages, prices and categorises all 110K+ placements through it.
- Catalogue architecture holding per-item domain authority, turnaround time and pricing at 110K scale.
- Cart and checkout across press, broadcast and digital placement types.
- Client-management portal where the team runs client accounts.
- Admin panel used to actually run the AI visibility audit reports.
- Re-audit architecture for tracking how AI model answers about a brand shift over time.
Live surfaces
- Placement marketplacecatalogue.newsusa.aiMedia placement marketplace carrying 110,000+ items across press, broadcast and digital: each with its own domain authority, turnaround time and per-item price, plus cart and checkout.Built the admin backend behind it, which functions as the CRM: the team manages, prices and categorises all 110K+ placements through it.
- Client-management portallogin.newsusa.aiThe client-management portal for the same platform, where the team runs client accounts.Built the account management surface the team works in day to day.
- AI visibility audit enginenewsusa.aiAn audit engine that scores how AI models describe and cite a brand, plus the re-audit architecture behind it.Built the admin panel used to actually run the AI audit reports.
Engagement
Team
Gordon
/ AI meal planningActiveAI meal-planning app, live in Switzerland on the App Store and Google Play. Full EU infrastructure migration to eu-central-2 (Zurich) for GDPR compliance, a production Docker Compose stack across dev, QA and prod with RDS PostgreSQL, Elastic Beanstalk and EC2-hosted Redis, plus the Migros grocery cart integration and the Open Food Facts product data pipeline behind it.
Scope highlights
- Full EU infrastructure migration to eu-central-2 (Zurich) for GDPR data residency.
- Migros grocery cart integration: meal plans turn into a real, orderable basket.
- Open Food Facts product data pipeline feeding the meal planner.
- Production Docker Compose stack across three environments: dev, QA and prod.
- RDS PostgreSQL, Elastic Beanstalk app layer, EC2-hosted Redis cache.
- GitHub Actions CI / CD with environment-scoped deploys.
Engagement
Team
TerraSenti
/ Custom soil sensor V1ActiveCustom soil sensor hardware design, converting an off-the-shelf prototype into a V1 custom PCB package suitable for prototype manufacturing and reference-customer evaluation. Contract signed, engagement live.
Scope highlights
- Reviewed schematic and PCB layout package built in KiCad.
- BOM package with component selection and JLCPCB-aligned sourcing.
- Manufacturing package: Gerbers, drill files, pick & place and JLCPCB settings.
- Hardware handover note and architecture documentation.
- Full source handover: editable KiCad files, symbols and footprints.
Engagement
Team
A sample of the 30+ shipped.
Engagements span AI integrations, agentic automation, EdTech platforms and computer vision. Client names anonymised on request.
PlaywithDB launch
Flagship product. Natural language querying, compliance scanning and AI dashboards for PostgreSQL, MongoDB, SQL Server & MySQL. 77+ users at launch.
Morning briefing agent
Agentic workflow that aggregates Slack, Notion and email each morning into a single briefing. Langflow orchestration, scheduled delivery.
AI tutor: CBSE
EdTech platform with AI tutors, question bank pipelines, study-plan agents and Razorpay billing. CBSE / NCERT content aligned.
Lead-gen scoring engine
Tiered AI model logic (Haiku for triage, Sonnet for review) with custom report generation and an audit-ready dashboard.
Inspection automation
YOLO-based object detection for industrial inspection. Image classification, model deployment and a thin operator dashboard.
GDPR audit tooling
Automated GDPR & SOC2 scanning across a multi-database stack with continuous monitoring and remediation tickets.
Environmental sensing reference
Low-power custom hardware reference design for environmental sensing: schematic capture, BOM and DRC.
SaaS dashboard build
Greenfield SaaS dashboard, Next.js 15, FastAPI, Tailwind, shadcn / ui, shipped to production inside four weeks.
AI architecture review
Architecture review and tech-stack selection for a Series-A team migrating from prototype to production AI.
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